13
May-2016

SIDE-BY-SIDE 1965, 2015 MUSTANG DISPLAY SHOWCASES 50 YEARS OF INNOVATION

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  • Ford and the National Inventors Hall of Fame Museum will debut a permanent Mustang display that uniquely fuses 50 years of history by combining a 1965 Mustang and a 2015 model – both split lengthwise – with two functional driver compartments
  • Mustang was chosen as a symbol of automotive innovation over the last 50 years
  • Ford Motor Company founder Henry Ford will be highlighted at the National Inventors Hall of Fame

DEARBORN, Mich., May 11, 2016 – Ford and the National Inventors Hall of Fame Museum (NIHF) unveil a one-of-a-kind Mustang that marries a 1965 model to a 2015 model in a unique side-by-side display for the National Inventors Hall of Fame Museum.

The split-personality Mustang is part of a new, permanent Intellectual Property Power™ Exhibit   at the National Inventors Hall of Fame museum on the United States Patent and Trademark Office Campus in Alexandria, Virginia. The Mustang, along with other exhibits, Museum exhibits, including the Mustang, celebrate the story of intellectual property and illuminates its significance to progress, innovation, and culture in America, as well as how trademarks, patents, and other forms of intellectual property make modern amenities possible. The interactive display is designed to highlight the importance of patents and the tremendous march of technology over the decades. It calls out various patents in the current vehicle, as well as those in the original pony car.

The NIHF sought out Ford as its partner for the project because the company has played such an important part in the long history of American innovation with the Mustang being such an icon for half a century. Ford and its employee volunteers have also been involved for the past 20 years with Camp Invention, a program of NIHF. Camp Invention is one of the nation’s premier summer enrichment programs and leverages hands-on activities to promote Science, Technology, Engineering and Math and builds 21st century skills.

When Mustang was launched, no specific styling patents were granted. Only after the car proved such a huge success – selling more than 1 million cars in its first 18 months – were styling patents even considered and applied for over time.

“Everything moved so fast in the design and run-up to production of the original Mustang that there were no styling patents issued back then,” says Chris Danowski, Ford director of technology commercialization and intellectual property licensing. “Now look at the current car; 2015 Mustang Convertible alone was granted 36 styling patents, which ensure the unique look stays with the car. It also has many unique functional patents for things like the airbag structures, 911 Assist® and so many other technologies baked right in.”

In 1965, Mustang utilized more than 100 of Ford’s existing functional patents. Those patents reflect some of the touches customers loved back then, including a rear-seat speaker and a power convertible top. Normal conveniences we now take for granted were also involved, like Patent 3,271,540 – the origin of Ford’s self-canceling turn signal.

Today, Mustang is a wellspring of creative design and engineering. The car introduced the first passenger knee airbag system packaged inside the glove box door, with 15 patents granted. It debuted electronic line-lock, along with standard launch control – designed to help bracket racers achieve more consistent performance at the drag strip. Mustang incorporates features specific to modern times, with patented relief in the seat cushion to allow a wallet or phone in an occupant’s back pocket to protrude further into the seat for more comfort.

Many of these patents and more will be illustrated in the display, crafted by Classic Design Concepts, which combines about 60 percent of the driver’s compartment of the original Mustang and about 60 percent that of a new pony car – both including the console area and technology of their times. The left side consists of a reproduction 1965 left-hand-drive Mustang licensed for modern production by Ford and built to the same specifications as the original car – in itself an example of the licensing benefits of intellectual property. The other side is a right-hand-drive 2015 Mustang that is sold in several of the 150 countries where the car is now available.

Visitors to the museum will be able to sit in either side of the car and directly compare features and styling details; From the AM radio, roll-up window, vent air window, and optional retractable color-keyed and seat belts available in 1965, to the working touch screen display in the 2015 model. Some patents and other intellectual property will be displayed on accompanying monitors and over speakers. Visitors to the display will also be able to hear the sounds of the original 1965 Mustang V8 engine and a 2015 Mustang V8 engine at idle.


About Ford Motor Company
Ford Motor Company is a global automotive and mobility company based in Dearborn, Mich. With about 199,000 employees and 67 plants worldwide, the company’s core business includes designing, manufacturing, marketing, financing and servicing a full line of Ford cars, trucks,SUVs and electrified vehicles, as well as Lincoln luxury vehicles. At the same time, Ford is aggressively pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomousvehicles, the customer experience and data and analytics. For more information regarding Ford, its products worldwide or Ford Motor Credit Company, visit www.corporate.ford.com.

Contactos:
Lorraine Urdaz
Ford
787-238-0191
lurdaz@ford.com
 
Alejandra Colin
Burson-Marsteller
507-6241-2614
alejandra.colin@bm.com
 
Marialejandra Fernández
Burson-Marsteller
507-6643-6319
marialejandra.fernanez@bm.com

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